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Artificial Intelligence Has the Potential to Disrupt Digital Marketing in 2018

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When most people think of artificial intelligence (AI), they typically think of self-driving cars, intelligent robots and other innovations that were once just the stuff of science fiction. However, AI is already starting to make its impact felt on everyday life. For example, Netflix uses AI to power its recommendation engines, and Facebook uses AI for photo recognition. So it’s no surprise that digital marketers are now embracing AI as a new way to gain an edge on the competition....