martin bricelj


Martin Bricelj Baraga is a visual media artist and cultural activist.


His works, audiovisual performances and several collaborations research the relation between man and machine, social aspects of contemporary pop culture, future monumentalism and political dimensions of our mediated realities.

He has exhibited in many galleries and spaces worldwide: ICA in London, Sonar in Barcelona, Columbia University in New York, Centro cultural Recoleta in Buenos Aires, Kunsthaus Graz, Kaapelithas in Helsinki, Museums Quartier in Vienna and many others. His work has been reviewed and published by boingboing.net, Pecha Kucha, the New York Art magazine, Harper Collins, El Pais, Actar, Mladina and others,…

He is the director of Spring Festival in Ljubljana (an open air festival of electronic music and visual arts) and started artistic-curatorial initiative MoTA - Museum of Transitory Art, which is the first AiR programme in Ljubljana and a network of foreign artists, curators in the so called ‘East’.

He is author of interactive works based on creation of new situations in public space, a term he understands very broadly: comprising anything from actual city spaces to virtual worlds.
In his works he positions time as a key element, as his works are often time- based and processual. He aims to engage a broad audience, even masses in creation of the work. The materialization of the work- the actual object- is often only the trigger which initiates the project, which is then evolving in interaction with its users. His work is marked by a fascination with media and technology combining it with concepts of science fiction- as an author, he defines his language in relation to contemporary everyday life, politics and pop culture. In this sense all his works can be understood as social experiments, which research artistic representation and production in extraordinary contexts as well.


Public Avatar

Original Title (If different): 
Public Avatar: Become a robot for one day.
Language: 
English
Production country: 
Slovenia
Theme: 
Interactive art
Category/Format: 
Experiment
Student artwork: 
No
Image: 
Public Avatar
About the Artist: 

Martin Bricelj Baraga is a visual and media artist and cultural activist.

His works, audiovisual performances and several collaborations research
the relation between man and machine, social aspects of contemporary
pop culture, future monumentalism and political dimensions of our
mediated realities.

He has exhibited in many galleries and spaces worldwide: ICA in London,
Sonar in Barcelona, Columbia University in New York, Centro cultural
Recoleta in Buenos Aires, Kunsthaus Graz, Kaapelithas in Helsinki,
Museums Quartier in Vienna and many others. His work has been reviewed
and published by boingboing.net, Pecha Kucha, the New York Art
magazine, Harper Collins, El Pais, Actar, Mladina and others,…

He is the director of Spring Festival in Ljubljana (an open air
festival of electronic music and visual arts) and started
artistic-curatorial initiative MoTA - Museum of Transitory Art, which
is the first AiR programme in Ljubljana and a network of foreign
artists, curators in the so called ‘East’.

He is author of interactive works based on creation of new situations
in public space, a term he understands very broadly: comprising
anything from actual city spaces to virtual worlds.
In his works he positions time as a key element, as his works are often
time- based and processual. He aims to engage a broad audience, even
masses in creation of the work. The materialization of the work- the
actual object- is often only the trigger which initiates the project,
which is then evolving in interaction with its users. His work is
marked by a fascination with media and technology combining it with
concepts of science fiction- as an author, he defines his language in
relation to contemporary everyday life, politics and pop culture. In
this sense all his works can be understood as social experiments, which
research artistic representation and production in extraordinary
contexts as well.

Artist: 
Martin Bricelj
Technical 1: 
Slavko Glamocanin
Artwork description: 
ABOUT<br /> Public Avatar a new project documenting the relationship between virtual reality and our perceptions of self and society. This installation will allow a global audience to explore real-world locations remotely, and to interact with objects and people in those locations through real-time control of a human test subject. As digital and physical worlds collide, the boundaries between self and other, reality and simulation are constantly challenged and redefined.<br /> <br /> HOW DO I PLAY?<br /> Public Avatar will be available online on special events during the year. The dates and times will be announced online.<br /> To play, you will need a computer and an internet connection.<br /> During these events, users will be able to login at www.public-avatar.com. Each logged in user will be placed in a queue and wait for his turn, when he/ she will be able to give simple instructions (such as ‘Turn’+’Left’, ‘SAY’+’hello’ etc) to the avatar for a limited timed period. Users will be able to see and hear what Public Avatar sees and hears via live video stream.<br /> <br /> WHAT IS AN AVATAR?<br /> The term Avatar, meaning a virtual representation of a user, dates as far back as the Ultima series of computer games (1985), and became popularized by Neal Stephenson in his cyberpunk novel Snow Crash (1992). It was also in this novel that the term Metaverse (for a 3D virtual-reality version of the Internet) was born. Public Avatar seeks to turn the virtual back into everyday reality, replacing polygons and pixels with a human being in a real-world location, albeit under computer control.<br /> <br /> RELEVANCE?<br /> The project explores real virtuality, by which we mean the echo of virtual reality in reality itself. It examines the essence of reality and explores the borders between virtual and real. <br /> Presupposing that virtual reality, internet applications, networks and games not only reflect the society and reality, but also predict its development (e.g. Ghost Recon), we can say that Public Avatar explores social reality of the present and the future.<br /> Although the internet is full of games, networks, applications, Public Avatar is one of the few projects which try to redefine Real Virtuality. An individual is able to move and to be active in a real world by using a virtual medium (the web) and a real medium (the body of the avatar). Because the avatar is a human being with its own values, his interaction with the user (whenever and wherever) will generate interesting conflicts and a confrontation of values. What is going to happen when the users will demand unacceptable actions from the Avatar? And how will this change according to the location and source of the user?
Already selected in a Festival?: 
Yes
Festival selections: 

Paraflows: Urban Hacking, Vienna 2009

Spa Port, Banja Luka 2009

International festival of computer arts, Maribor 2009

Sales/distribution name: 
Codeep Multimedia Society
Address: 
<p> Codeep </p> <p> Rozna dolina cesta II/36 </p> <p> 1000 Ljubljana </p>
Publicity contact: 
Codeep Multimedia Society
publicity address: 
<p> Codeep </p> <p> Rozna dolina cesta II/36 </p> 1000 Ljubljana
Publicity contact email: 
Trailer availble: 
yes

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